CLIENT
Las Flores Restaurant
SERVICES
Art direction
Branding
A modern restaurant that combines its recipes with flowers.
A restaurant that combines its recipes with flowers? In a first approach I sought to artistically integrate the name of the restaurant with everyday elements and flowers, taking the flowers of their nature out of context. But the interesting thing about flowers in addition to their beauty is the mutation between seasons. Utilizing the “F” logo, this approach adds an artisanal, lived-in feel to the brand, reflecting the restaurant’s dedication to artisanal culinary experiences.
To represent the different seasons and the variations of flowers throughout the year,
the F is modified in each season so that the brand breathes and conveys nature.
Taking the architecture of the place, a plot was generated,
which was then replicated in different graphic pieces.